Dental Web Strategies

Online Visibility for Australian Dentists

Helping Australian Dentists Become Visible Online

STRATEGY . WEBSITES. LOCAL SEO. SOCIAL MEDIA.

And a whole lot of great ideas, recommendations and trainings so that you can
effectively and professionally market your dental practice online.

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You are here: Home / Archives for Google Guidelines

SEO Malpractice Report – May 10, 2016

May 10, 2016 by Jacki Kearslake

Another example of SEO Malpractice done recently for a dentist in New South Wales. Please read this cautionary tale, and check your SEO Agency’s practices. You should be able to expect your Agency to be transparent with you about what they are doing, and their work needs to comply with Google’s guidelines at all times.


>sigh<<

I’m reviewing some SEO work that a very well-known agency had recently been doing for a dental practice in NSW. It was such an outrageous example of SEO Malpractice, I really felt I had to share it. [Read more…]

Filed Under: Google Guidelines, Online Marketing for Dentists, Search Engine Optimisation, SEO Malpractice

How Your Dental Practice Can Avoid Making Google’s Top Five SEO Mistakes

September 17, 2013 by Jacki Kearslake

Filed Under: Google Guidelines, Video Tagged With: Google Guidelines

Google’s Guidelines: Is Article Marketing A Good Strategy For SEO?

May 17, 2013 by Jacki Kearslake

iStock_000015655622XSmall-300x249Welcome To Our New Google Guidelines Series!

It can be hard for dentists to know whether the online marketing tactics used by their marketing agencies are reasonable, effective or even current best practice.

That’s why we’ve decided to create this resource for Australian Dentists. You can visit this website and look under our [Google’s Guidelines] banner to learn what Google is saying about certain aspects of online marketing practises. [Read more…]

Filed Under: Google Guidelines, Online Marketing for Dentists, Search Engine Optimisation Tagged With: Google Guidelines

Confidential, Effective Help With EVERY Aspect Of Your Practice’s Online Visibility

Dentists often confide in me that they find the whole online marketing caper to be frustrating, exasperating and, on occasions, overwhelming.

There are so many moving parts. So many conflicting opinions. So many things to take into consideration.

This is where dentists seem to run into trouble. They put their trust in a digital agency or marketing consultant, only to discover that they end up paying more money than they needed to, or have been trapped into something that will cost them a lot to get out of, or they don’t seem to be achieving their expectations.

That’s where Dental Web Strategies comes in.

Our primary purpose is to help Australian dental practice owners and managers to understand online marketing and to do theirs effectively. We’re on your side: we make sure we stay abreast of best practices in all areas of online marketing so that we can pass this knowledge on to you, and help you make the best possible decision about your online visibility.

To learn more, click here

Recent Articles

  • COVID-19: Your Dental Practice’s Google My Business Listing
  • IMPORTANT: Time To Update Your Google Analytics Data Retention Settings
  • Update Your Business Hours For Easter 2018
  • SEO Malpractice Report – May 10, 2016
  • Dental Marketing Expert: A Bold Claim

Who We Work With

We work exclusively with Australian Dentists, Practice Managers or Practice Owners.

We prefer to work with those who are ADA Members, observe our Advertising Guidelines and LOVE helping people achieve great dental health.

To book a consultation, please click here.

News, Rants, Raves and Occasional Brilliance

  • COVID-19: Your Dental Practice’s Google My Business Listing
  • IMPORTANT: Time To Update Your Google Analytics Data Retention Settings
  • Update Your Business Hours For Easter 2018

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